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Competition Is No Longer Between Companies – It’s Between Supply Chains!

From Disruption to Antifragile Procurement In April 2025, a new wave of tariff escalations sent a stark message to global enterprises: disruption is no longer a risk—it’s the operating environment. But this time, the shock wasn’t just about cost or logistics. It exposed something deeper: that many procurement functions are still designed for predictability, not […]

Competition is no longer between companies – it’s between supply chains!

Disasters like Covid-19 pandemic can wreak havoc on even the biggest of company’s business. Even when your employees and office space are secure, the difference in a time of calamity lies in having a secure and resilient supply chain. In this article, I explore how the direct competition between brands is no longer relevant, and why […]